What stores actually use the agents for

Not abstract capabilities — specific jobs. Each use case describes a problem merchants recognise, how the agents divide the work, and what done looks like.

The pages in this section each cover one recurring job in running a store: recovering abandoned carts, keeping a large catalogue findable, getting lifecycle email past the welcome flow, preparing for peak season. Every page explains which agents take the work, how they split it, and — just as important — what the honest limits are. If you recognise the problem, the page will tell you what handing it to the team looks like.

Abandoned cart recovery

Recover the orders that got to checkout and stopped, with timing built from your own buying cycle.

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Product page optimisation

Rebuild the pages that decide whether a visit becomes an order, ranked by revenue at stake.

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Conversion rate optimisation

Find where the funnel leaks, fix the cause, and measure whether it actually moved.

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E-commerce SEO at scale

Metadata, structured data, and content across a whole catalogue — not just the top twenty pages.

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AI search visibility

Get mentioned and cited when shoppers ask ChatGPT, Perplexity, or Google AI Overviews what to buy.

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Product description writing

Descriptions written per product from real attributes and reviews — not manufacturer boilerplate.

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Collection page SEO

Turn empty category grids into pages that can rank for the terms with real purchase intent.

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New product launch

Launch a product across page, email, and search on the same day instead of over three weeks.

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Peak season readiness

Get the store, the infrastructure, and the campaigns ready before the traffic arrives.

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Email flow automation

Complete lifecycle coverage, built once and then actually maintained.

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Win-back campaigns

Re-engage lapsed customers using your real churn window instead of a round number.

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Customer segmentation

Segments built from purchase behaviour, not from generic engagement windows.

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Post-purchase upsell

Raise repeat rate and order value in the window after purchase, without souring the experience.

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Site speed optimisation

Find what actually slows real users down, fix it, and stop the regressions that undo it.

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A/B testing

Test the genuinely uncertain decisions, sized honestly, instead of testing everything badly.

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Merchandising automation

Collection order, featured products, and promotions driven by stock and performance, not by memory.

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Store localisation

Sell properly in more than one language — localised pages, correct hreflang, per-market SEO.

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B2B quote requests

Turn a wholesale site into a pipeline: qualified RFQs in, fast structured follow-up out.

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Marketplace listing optimisation

Keep listings competitive on marketplace search, consistent with your store, and honest to spec.

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Paid ads landing pages

Stop sending paid clicks to generic pages. Build and iterate landing pages that match the ad.

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Analytics reporting

A weekly report that says what changed, why, and what was done about it — without a dashboard.

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Subscription retention

Reduce subscriber churn with intervention before the cancel, not a survey after it.

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Review & UGC management

Collect more reviews, answer them properly, and put them to work on pages and in search.

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Competitor monitoring

Know when competitors change pricing, positioning, or start winning the searches you care about.

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How to read these pages

Each use case names the agents involved and links to their pages, describes the working loop step by step, and closes with the questions merchants actually ask. The use cases also link to the step-by-step playbooks where one exists for the same job.

Where to start

Start from the job that costs you most today. For most stores that is one of three: cart and checkout leakage, catalogue pages that are invisible in search, or a lifecycle email programme that stopped at the welcome flow. Fixing any one of them typically pays for the exploration of the rest.

Frequently asked questions

Do these use cases require all five agents?

No. Each page names the agents actually involved — usually two or three. You can run a single use case with a smaller plan and expand from there.

Are these hypothetical scenarios?

They are the recurring jobs the product is built around — the descriptions are of how the agents divide and execute the work, not aspirational marketing scenarios.

What if my use case is not listed?

The agents are goal-driven rather than template-driven, so uncovered jobs are often still achievable. Contact us with the job and we will tell you honestly whether the team can run it.

How is a use case different from a playbook?

A use case describes a problem and how the agents work it. A playbook is a step-by-step programme for one specific outcome, with the sequence spelled out. Use cases link to their matching playbooks where one exists.

Put the team to work on your store

Connect your storefront, analytics, and email stack, set a goal, and let the agents run the work end to end. Start on the free plan with your own model key.